
BLAIR'S BODENįor the Record Media Monday Memo Open Mike And the president of Blair Radio is a firm believer that radio selling is the last frontier for creative selling.

Business Briefly Changing HandsĬlosed Circuit Datebook Editorials Fates & Fortunes FinanceĪfter 25 years in radio, John Boden is more excited than ever about the medium.

At this year's NATPE marketplace is NATPE TRUMPS ITSELFīroadcast Advertising. There will be new records in attendance and the number of exhibitors along with an jammed agenda of key speakers and critical issues. The National Association of Television Program Executives heads for Las Vegas and its 16th annual conference next Friday. Records were set in revenues and profits during 1978, with broadcasting and publishing contributing major shares. News directors at ABC owned stations played down promotional nudges from above, but all do spin -off stories on the miniseries. Sequel along with ABC -TV regulars push the network to its highest weekly ratings average since the first Roots in 1977. The NTIA chief says he's lobbying the White House for change in the U.S. And they were given some assurance that there is Still hope. Bill Summers, WLOU(AM) Louisville, Ky., and Dick Chapin, Stuart Broadcasting, Lincoln, Neb., a chance to vent their feelings. Kaplan, WAYS(AM)- WROO(FM) Charlotte, N.C. TVB revises its forecast to say that television's revenues will surpass total newspaper revenues by 1990, five years earlier than had been expected. Margita White walks away from the THE LAST DAY FCC, leaving a mark on the commission in only 29įollowing the release of Nixon papers on White House pressures on public broadcasting, there is a strong determination among policy makers that the system be insulated from future political intimidation. But it afforded speakers such as (I -r) Sis The rally against overMARCH ON WASHINGTON regulation drew a smaller than -expected contingent of broadcasters. Testimony of FCC Chairman Ferris on Capitol Hill last week indicates that the commission has decided to make that move. Washington Post poll asserts that the majority of Americans spend less time viewing Here's a report from the camps and the line -up of witnesses for the first week. A complete list of exhibitors, what they are offering and who will be representing them begins on PAGE 84.īoth sides in the children's advertising oversy start sparring on the eve of four weeks of FTC hearings. TheWeek in Brief evidence that the prime -time access period is in a state of retrenchment. Tommy Lee Jones acquits himself well in title role." -DAILY VARIETY "THE AMAZING HOWARD HUGHES" 43% and 53% network shares! "Sweeps through Hughes adult life like a searchlight. PLAY NOW! 9 movies available immediately. Movies suitable for 2 -hour or longer time slots.īUY NOW.
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"An example of how great TV can be." -PHILADELPHIA BULLETIN LONG RUNNING! All 25 "THE MISSILES OF OCTOBER" "Probably the finest historical drama television has ever presented. Weighted average shares for premiere showing of all movies that have appeared on prime -time network television.) Viacom Features VI MCA Champagne Movies Paramount Portfolio 8 United Artists Showcase 10 "An unequivocal hit -a first-class American comedy, as startling in its way as was The Graduate.' " -THE NEW YORK TIMESģ6% AVERAGE NETWORK SHARE! Very competitive when compared with other current releases: Avg. GROUP! 25 movies that are all first -run for syndication. "A warm, touching, funny movie.Miss Thomas is remarkably gifted." -NEW YORK MAGAZINE "JENNY" Thomas and Alan Alda are first -rate." -"Marto CHICAGO SUN -TIMES "THE STEPFORD WIVES" 43% network share! "I can promise you an eerie, spine tingling good shiver down "SLEUTH" 4 Academy Award nominations! "Totally engrossing entertainment.the kind of mystery we keep saying they don't make anymore." -CHICAGO SUN -TIMES NAIPE Hospitality Suite, Penthouse, 26th Floo Ready to strip starting Fall 1979.,urce: Nil, subject to survey limitations.

The Best of Dean Martin.ġ00 very funny half- hours. The Dean averaged a 37% share for his entire nine network seasons. Getting ready for NATPE: Programing's biggest aspidistra of them allīroadcasting o ar The newsweekly of broadcasting and allied artsĪllen, Tim Conway, Peter Falk, Goldie Hawn, Carroll O'Connor, Frank Sinatra (continued on pages 48 and 49)
